How To Choose The Correct Seo Firm, For You And Your Clients. 3 Tips To Avoid Scams!

Unfortunately only about 2% of the web design community actually understand SEO completely and implement the techniques correctly. The other 98% make an attempt at it but end up doing more damage then good, and of these there is a large number who do nothing or they simply submit the web site to 100,000 search engines and are done. Due to the fact that there is only a hand full of competent SEO / SEM specialist out there, it is difficult to find the right company. In no way am I saying that there are not good SEO firms out there, I can even sugest some but I am saying there are some things to look for.

When Choosing an SEO firm look for:

1. Do they require long term contracts? SEO does take time to get the final results, but there is ways to quantify the results. Through ranking and statistics, along with utilizing page rank and Alexa you can see results. Providing detailed reporting can quantify the SEO program and show you it is working.

2. Do they incorporate multiple attack strategy?

SEO is a multi pronged approach. In order to get the results you want you need to incorporate all aspects of Search engine marketing at the same time. Meta tags, PPC, SEO, Site mapping, submission, linking, etc, all have an equal weight. If any part is missing beware.

3. Communication:

You must have monthly and daily reporting to measure the results, and to ensure you are working directly with the SEO firm. It is never ok for a month to go by with some form off direct communication with your SEO firm. If it does run for the door!

The bottom line is like any business, SEO has it's experts and it's cons. Since most business owners do not know what we do it is easy to "pull a fast one". However by ensuring that they do the above three things as a MINIMUM you can weed through the field to find the firm you can trust.

Dan Stalfire is the president of SEO ONE, inc. and Internet Marketing Images, Inc. Dan has over 10 years SEO experience, and is one of the leading SEM's in Dallas, TX. Mr. Stalfire has helped many companies achieve first page results, and has implement and directed hundreds of marketing campaigns.

We have been proudly serving our clients since 1997. With over 10 years of web marketing experience we have gained valuable knowledge, to maximize your success.

SEO ONE, Inc.'s mission is to offer the highest quality web marketing and search engine optimization to you, our valued client. Our goal is to foster a relationship based on trust and results.

SEO ONE, Inc, is a complete Search Engine Optimization and web design company. We bring your company to life in many new and unexplored ways.

Founded in 1997, SEO ONE, Inc. has designed and promoted hundreds of web sites, from Fortune 500 companies to small companies eager to expand their businesses.

Which Search Engine Optimization (SEO) Company / Firm to Choose?

In the last 2-3 years many new companies have mushroomed, providing cost effective seo services to their customers. In this whole galaxy of seo companies some are authentic, while others are not. A novice owner of the website has a little knowledge of the technical jargon involved in the SEO, and sometimes can get into trouble.

To choose any seo company/firm, first you need to do a study analysis yourself:

1) The history of the seo company/firm providing SEO services.

2) The keywords for which you want to promote your website, because the keyword chosen is directly proportional to the cost of seo services.

3) Timescales involved with the rankings.

4) Never go for an obscure keyword like "company selling cheap products online uk", but rather go for "online products uk".

3) Trying to concentrate on the main essence of business like "teeth whitening services", "plumber services", "google seo services", "purchase books" etc.

First, you should try to look for the essence of your business keywords, and once you achieve rankings for these keywords you can go further with other keywords.

4) Try to ask costing for keywords from seo company(including the timescale).

5) The techniques these seo companies/firm would be using to promote your website through SEO channel. Some companies state that they have mastered the secret techniques, and hence cannot reveal their techniques. These secret techniques can sometimes prove to be just a damp squib.

6) Their past record of customer satisfaction, and of course contact number of their previous customers.

7) Detailed flowchart of the entire exercise, which a seo company would choose to achieve top rankings. In this flowchart nothing should be hidden from customers.

8) Asking as much as you can regarding each and everything like:

(i) Which keywords to choose?

(ii) What will be time for which rankings will be achieved?

(iii)what rough rankings it will achieve in google, yahoo, msn, and other search engines?

(iv) Writing down your SEO budget for PPC, and organic search engine optimization carefully.

(v) What will be cost for PPC campaigns?

All these above factors will help you to better understand your project, and also your seo company/firm you are deciding to choose.

Good Luck