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Friday, May 25, 2007

Search Engine Optimization - 4 Rules for Strong SEO

Search Engine Optimization (SEO) is a best way to result in more traffic to your site. It is vital in search engines to guarantee that “searches” find your site. This is the easiest and sometimes quickest way to generate that traffic that you seek! However, with anything there are rules. Here are 4 basic rules for quality SEO.

1. Know and abide by the rules of the search engines. Google and Yahoo have certain requirements that you must follow when using SEO and it is VERY important to be aware and adhere to them. This is a MUST in SEO and I can not stress it enough.

2. Use keywords! Keywords are the basis of SEO. It is what allows searches to locate you! The better match your keywords are the more they will find you. Also using those often and periodically “in” your web site are a helpful tool.

3. Use descriptive and adequate words in your titles. Using keywords in the title tag is essential to increase your rankings and your findings from searches.

4. Finally the fourth rule is to search for information that is similar or same to yours in content. This will provide you examples of how others are marketing using SEO and give you knowledge of who your competitors are. The goal then is to use SEO to benefit you and provide you a better chance of being “found” then those you are up against.

Following these simple basic rules will help provide you the benefits of SEO for your website.

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